The virtual team is a project team of Brand U’s that delivers products or services to customers with the external appearance of a single company. A core group usually originates the idea and pulls resources together to actualize the idea. Examples of virtual organizations include special project teams, telecommuting teams, supplier partnerships, global consulting organizations, …
The traditional work ethic implied work was static. A person went to the same place to work each day, had the same duties, had the same boss, and had the same customers. The Brand U workplace can be at home or in an automobile. Duties change depending on customer requirements of the moment. Brand U …
Brand U teaming is taking over business. In more organizations, empowerment and teaming are evolving into workplace religions. You can’t escape empowerment, which may involve self-managed teams, work accountability, or group problem solving. Often, your ability to work as part of a group is a condition of employment. But, teaming can have a dark side. …
Think about the groups or teams you belong to, church groups, work teams, e-mail discussion groups, partnerships, and even baseball teams. Some even set up their families as teams. Brand U teams come in many forms. Team members in one company are called ‘associates’ and are real process stakeholders. They participate in decisions that traditionally …
Examples of successful Brand U teams are often found in sports and music. For example, a winning football team is an assemblage of Brand U, each of whom has a specific function. Some players may be superstars. However, the winning football team usually has everyone subordinating personal glory to team success. The coach shapes team …
Brand U leaders seem to be self-selecting. A person sees an unfulfilled opportunity, need, or requirement. Nature, organizations, and the marketplace hate a vacuum. Someone will fill it. This someone is often a Brand U leader. So, Brand U leadership is more often seen as a personal issue – a desire to commit, inspire, share, …
Why don’t Brand U’s want to go into management? Management not too many years ago was everyone’s dream? The perks, responsibilities, authority, power, and money were the heralded benefits of management. The problem is that management is not what it’s cut out to be. In many cases, its challenges outweigh its benefits. Many of us …
Not all leadership examples are warm and fuzzy. Look at the ‘Chainsaw’ Al Dunlap, sidebars. He secured his position in business history by authoring Mean Business: How I Save Bad Companies and Make Good Companies. He prided himself on his CEO Genghis Khan-like qualities. Finding the right balance between management and Brand U leadership may …
For a while, Taylor’s scientific management was thought to provide answers to good management. In his time, Frederick Taylor was a Brand U guru. Taylor’s ideas were largely based on scientific and technological ideas of predictability, command, and control. If everything could be measured, science would provide efficient answers for designing, producing, and delivering products …
By car, by plane, they come. They just show up. They’ve given up their lives elsewhere to come here. They come for the tremendous opportunity, believing that in no other place in the world right now can one person accomplish so much with talent initiative, and a good idea,” said Po Bronson, the leading chronicler …