People

Dilbertisms

Scott Adams enjoys driving nails in the coffin of poor management. In another restatement, the Dilbert Principle states “…the most effective workers are systematically moved to the place where they can do the least damage: Management.” Can you imagine how a supervisor or manager feels when most of his or her organization’s cube-heads and Brand …

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Common Stakeholders

Customers. Customers provide monies and cashflow to maintain and grow the business. Customers expect price competitive, environmentally safe, aesthetically pleasing products and services that are delivered just in time and in a courteous manner. Suppliers. Suppliers provide technically advanced, safe, aesthetically pleasing products and services that are delivered just in time to the right location. …

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Stakeholder Importance

It all starts with a customer or stakeholder. A company’s or a Brand U’s primary goal is to identify, satisfy, and please customers. The customer may be internal or external to the organization. In today’s complex business environment, the final customer may be the most important constituency in a group of stakeholders. Who are an …

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Who Are People?

People: Persons with regard to their residence, class, profession or group. Jost, David, Ed., The American Heritage College Dictionary, 3rd Edition, Houghton Mifflin, 1993.