People

PM: From Geek Tool to Life Tool

Some of life’s simplest and mundane activities are also projects even though they’re not as visible, expensive, or monumental as landing a person on the moon. The phenomenal proliferation of day planners attests to Brand U’s projectizing their work and daily life. Day planners or electronic planners schedule our activities, in other words managing these …

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Managing By Projects: Future of Work

Managing by projects or projectizing work is hot – blistering hot! The idea behind projectizing a business is to treat all work as integrated Brand U projects that are completed on time and on budget while satisfying multiple stakeholders. Several converging trends also make project management more critical. The marketplace is global and more stakeholders …

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Benefits of Project Work

Shared authority and responsibility Access to organizational resources Rapid response to customers Conflicts resolved quickly Available Information and resources Job security and availability for team members Rapid deployment of specialists and team members Shared knowledge, skills, and other resources

Brand U Roles

Visionary Leader Role model Sponsor Change agent Ombudsperson Champion Manager/administrator Coach Organizer Mentor Enabler Cheerleader Delegator Communicator Entrepreneur Compliance officer Translator System architect Internal consultant