Brand U values and principles are personal. As well, organizational principles have often dominated individual values. However with the recent robust job market, our values, Brand U principles are becoming more important as we try to balance work, life, and family. More employers are respecting personal values and concerns to stop valuable people from walking.
Brand U work is personal. It has meaning for you. Work is frankly boring unless it has purpose. Work should touch us somewhere. It can be in the pocketbook, in the heart, in the soul, in the gut, or in the head. Work can give us bucks to allow us the freedom to do other things. Work can make the world a better place to live. Work can be challenging and puzzling. Work can get us closer to God. Work can feel just right. Work can be our life’s purpose.