Do Women Make Better Leaders?

Women are entering senior management in unprecedented numbers not through affirmative action but through excelling at Brand U work. A common myth about women executives was they excelled chiefly as nurturers and team players, while male executives excelled because they were proficient at problem solving and other logic based activities.

Whoa…! This myth is being explored and exploded. Brand U women scored higher than men did in the following key performance indicators: problem solving, planning, controlling, managing relationships, leading and communications in a study by the Foundation of Future Leadership. Men scored higher in managing themselves. Other myth-shattering conclusions were that women are more task-oriented, analytical, and controlled in organizing work, maintain high performance, and make things happen. Talk about breaking stereotypes

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