Brand U Teams

Brand U Teams

The formation of a Brand U team involves both process and product. The process of team building includes chartering the team, selecting team members, building consensus, negotiating team rules, resolving conflicts, encouraging involvement, ensuring fairness, monitoring progress, providing direction, and reinforcing progress. The product of a team is its deliverables, its results. The team may …

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Brand U Teams

Virtual Brand U teams sidestep matrix and hierarchal organizations. They’re confusing because of unknown relationships and new expectations. Virtual teaming is still new with many questions, such as the following: What are behavioral protocols or rules among virtual teams? Who does what, where, and when? Who conducts the work? Who authorizes resources and how is …

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